产品营销经理，产品组合定价
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Product Marketing Manager, Portfolio PricingStripe · 美国
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职位描述
机器翻译我们是谁
关于 Stripe
Stripe 是一个面向企业的金融基础设施平台。数百万家公司——从全球最大的企业到最有抱负的初创公司——都在使用 Stripe 来接受付款、增长收入并加速新的商业机会。我们的使命是提升互联网的 GDP，而我们面前还有大量工作要做。这意味着，你拥有一个前所未有的机会，在从事你职业生涯中最重要的工作的同时，让全球经济触手可及。
关于该职位
我们产品营销团队的使命是生成客户洞察，为 Stripe 的产品战略提供依据，并领导我们整套产品的上市推广。产品营销在 Stripe 是一个高度跨职能的岗位，需要与产品与工程、销售、合作伙伴、需求生成和营销活动等团队紧密合作。与许多其他产品营销团队不同，我们的团队贯穿整个产品生命周期，从帮助塑造产品，到推动发布和商业化，再到在发布后提升产品采用率。我们还同时推动自助式和销售主导的营销工作。
我们正在寻找一位经验丰富的产品营销人员，负责并推动 Stripe 全产品组合的定价叙事。这是一个新设岗位，有机会塑造 Stripe 如何向用户和销售人员讲述定价。你将领导新的定价结构、捆绑包和套餐的发布——负责这些工作在我们产品套件中的端到端 GTM 战略、规划和增长。你还将制定价值销售手册，培训并赋能我们的销售团队，以有效
岗位职责
我们产品营销团队的使命是生成客户洞察，为 Stripe 的产品战略提供依据，并领导我们整套产品的上市推广。产品营销在 Stripe 是一个高度跨职能的岗位，需要与产品与工程、销售、合作伙伴、需求生成和营销活动等团队紧密合作。与许多其他产品营销团队不同，我们的团队贯穿整个产品生命周期，从帮助塑造产品，到推动发布和商业化，再到在发布后提升产品采用率。我们还同时推动自助式和销售主导的营销工作。
我们正在寻找一位经验丰富的产品营销人员，负责并推动 Stripe 全产品组合的定价叙事。这是一个新设岗位，有机会塑造 Stripe 如何向用户和销售人员讲述定价。你将领导新的定价结构、捆绑包和套餐的发布——负责这些工作在我们产品套件中的端到端 GTM 战略、规划和增长。你还将制定价值销售手册，培训并赋能我们的销售团队，以便在竞争性交易中有效传达并捍卫 Stripe 的定价。在这个岗位上，你将与增长产品、销售、产品定价、设计和网站团队紧密合作，推动自助式和销售辅助渠道的采用率和收入增长。
• 善于讲故事。你对用户有深刻共情，能够调整你的沟通方式，以最好地触达并吸引你的受众，并让 Stripe 脱颖而出。你具备出色的口头和书面沟通能力
• 保持条理清晰。你能够管理高度相互依赖的复杂项目，并让各项工作流保持正轨。
• 雄心勃勃。你渴望在 Stripe 产生影响。你能在快速变化、动态、超高速增长的环境中茁壮成长，并能够在 30,000 英尺的战略层面和微观细节之间灵活切换，把事情做对
• 具备团队合作精神。产品营销人员会与营销团队以及 Stripe 几乎每个团队协作。你能够与多个学科合作来执行你的工作
• 负责并推动 Stripe 全组合的定价叙事，为 Stripe 如何为其产品定价制定清晰、有吸引力的信息和定位。
• 培训并赋能销售团队，使其能够在竞争性交易中传达、定位并捍卫 Stripe 的定价。制定价值销售手册，使销售人员能够清晰表达 Stripe 的差异化价值。
• 负责 Stripe 产品组合中捆绑和打包工作的 GTM 战略、计划和增长，并与增长产品、产品定价、设计和网站团队合作。
• 发布新的定价结构，制定上市计划，为不同用户群体创建信息和定位。
任职要求
最低要求
• 5–8 年产品营销经验，优先考虑具备 B2B 技术环境经验的候选人。
• 具备制定信息、定位和销售赋能材料的经验。
• 出色的口头和书面沟通能力。
• 具备管理跨职能 GTM 工作的经验，包括与产品、销售和增长团队紧密合作。
• 能够领导复杂的、多利益相关方的发布项目，从战略到执行。
• 具备定价、打包以及负责以定价为重点的发布项目的经验。
• 具备制定价值销售手册并赋能销售团队的经验。
• 具备“卷起袖子”把任何工作做好的心态。
以上内容由机器翻译自动生成，可能存在错误；投递前请以雇主原文为准。
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职位描述
Who we are
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.
About the role
Our Product Marketing team’s mission is to generate customer insights that inform Stripe’s product strategy, and lead go-to-market for our suite of products. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Partnerships, Demand Generation and Campaigns to name a few. Different from many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch. We also drive both self-serve and sales-sold marketing efforts.
We are looking for an experienced product marketer to own and evolve the pricing narrative across Stripe's full product portfolio. This is a new role with the opportunity to shape how Stripe talks about pricing to users and sellers alike. You will lead the launch of new pricing constructs, bundles, and packages — own the end-to-end GTM strategy, planning, and growth for these efforts across our product suite. You will also develop value selling playbooks, train and enable our sales teams to effecti
岗位职责
Our Product Marketing team’s mission is to generate customer insights that inform Stripe’s product strategy, and lead go-to-market for our suite of products. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Partnerships, Demand Generation and Campaigns to name a few. Different from many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch. We also drive both self-serve and sales-sold marketing efforts.
We are looking for an experienced product marketer to own and evolve the pricing narrative across Stripe's full product portfolio. This is a new role with the opportunity to shape how Stripe talks about pricing to users and sellers alike. You will lead the launch of new pricing constructs, bundles, and packages — own the end-to-end GTM strategy, planning, and growth for these efforts across our product suite. You will also develop value selling playbooks, train and enable our sales teams to effectively communicate and defend Stripe's pricing in competitive deals. In this role, you will partner closely with Growth Product, Sales, Product Pricing, Design, and web teams to drive adoption and revenue across both self-serve and sales-assisted channels.
• Be a storyteller. You have deep empathy for users and are able to adapt how you communicate to best reach and engage your audience and differentiate Stripe. You have excellent verbal and written communication skills
• Keep things organized. You are able to manage highly interdependent, complex projects and keep various workstreams on track.
• Be ambitious. You are eager to make an impact at Stripe. You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right
• Act as a team player. Product Marketers collaborate across the Marketing team and with basically every team at Stripe. You are able to work with a range of disciplines to execute on your work
• Own and evolve Stripe's portfolio-wide pricing narrative, developing clear, compelling messaging and positioning for how Stripe prices its products.
• Train and enable sales teams to communicate, position, and defend Stripe's pricing in competitive deals. Develop value selling playbooks that equip sellers to articulate Stripe's differentiated value.
• Own the GTM strategy, plan, and growth for bundling and packaging efforts across Stripe's product portfolio, partnering with Growth Product, Product Pricing, Design, and web teams.
• Launch new pricing constructs, develop go-to-market plans, create messaging and positioning for different user segments.
任职要求
Minimum requirements
• 5–8 years of prior product marketing experience, with a strong preference for candidates with experience in B2B technology settings.
• Experience developing messaging, positioning, and sales enablement materials.
• Excellent verbal and written communication skills.
• Experience managing cross-functional GTM efforts, including working closely with product, sales, and growth teams.
• Ability to lead complex, multi-stakeholder launches from strategy through execution.
• Prior experience with pricing, packaging, and owning pricing-focused launches.
• Experience developing value selling playbooks and enabling sales teams.
• "Roll up your sleeves" mindset to get any job done.