产品营销经理，市场情报
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Product Marketing Manager, Market IntelligenceStripe · SF, Seattle, NYC, Chicago, Toronto, Remote in the US
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职位描述
机器翻译我们是谁
关于 Stripe
Stripe 是一个面向企业的金融基础设施平台。数百万家公司——从全球最大的企业到最有抱负的初创公司——都在使用 Stripe 来接受付款、增长收入并加速新的商业机会。我们的使命是提升互联网的 GDP，而我们面前还有大量工作要做。这意味着你拥有一个前所未有的机会，在从事你职业生涯中最重要的工作的同时，让全球经济触手可及。
关于团队
我们产品营销团队的使命是生成客户洞察，为 Stripe 的产品战略提供依据，并领导我们整套产品的市场推广。产品营销在 Stripe 是一个高度跨职能的角色，与产品与工程、销售、合作伙伴关系、需求生成和营销活动等团队紧密合作。与许多其他产品营销团队不同，我们的团队贯穿整个产品生命周期，从帮助塑造产品，到推动发布和商业化，再到在发布后提升产品采用率。
我们正在寻找经验丰富的产品营销人员，来塑造路线图、推动发布并提升关键产品的采用率，例如 Payments Intelligence、Payouts、Tax、Billing 和 Link，并为关键用户群体（如企业和初创公司）制定我们的市场推广战略。
你将做什么
在这个角色中，你将为此类产品制定差异化的信息和定位，例如 Payments Intelligence、Payouts、Tax、Billing 和 Link——将复杂的技术能力转化为面向企业和技术买家的清晰价值主张。你将制作高质量内容，包括高管简报、分析师演示和销售手册，将你的洞察扩展到整个组织，并直接与销售管道和收入成果挂钩。
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岗位职责
在这个角色中，你将为此类产品制定差异化的信息和定位，例如 Payments Intelligence、Payouts、Tax、Billing 和 Link——将复杂的技术能力转化为面向企业和技术买家的清晰价值主张。你将制作高质量内容，包括高管简报、分析师演示和销售手册，将你的洞察扩展到整个组织，并直接与销售管道和收入成果挂钩。
你将与一组高度跨职能的团队合作——产品、销售、需求生成和营销活动——同时管理多个相互依赖的工作流。你将领导持续的市场研究和竞争分析，让整个业务中的利益相关者及时了解情况，并构建赋能资产，帮助销售团队实现 Stripe 的差异化并赢得胜利。
• 通过与产品运营和产品管理合作，为产品决策和路线图优先级排序做出贡献
• 参与持续的市场研究以及对行业参与者市场推广方式和信息的分析，并让不同相关方（高管、销售、产品等）及时了解情况
• 通过创建差异化的信息和资产，使销售团队能够理解我们产品和竞争解决方案的价值
• 制定差异化的信息和定位，将复杂的技术能力转化为面向技术和业务受众的清晰价值主张，并应用于网站、销售资料和面向客户的材料
• 制作高质量内容——高管简报、分析师演示、销售手册——将你的洞察扩展到整个组织，并直接与销售管道和收入成果挂钩
任职要求
我们正在寻找满足该职位最低要求的人选。如果你满足这些要求，我们鼓励你申请。优先资格是加分项，而非要求。
最低要求
• 7 年以上相关工作经验，例如销售赋能、竞争情报、产品营销和咨询
• 出色的口头和书面沟通能力，并有将技术特性转化为面向技术受众的收益的经验
• 有管理竞争项目的经验，例如市场分析、资料创建和内部赋能会议
• 有与 B2B 销售团队合作的经验，最好是在技术、基础设施或平台公司
• 有金融科技、支付、金融基础设施或面向开发者的平台公司的经验，并深刻理解支付和收入管理产品如何被购买和销售
• 有构建和扩展竞争情报项目的可证明业绩，包括工具、流程和定期的高管层报告
• 熟悉与行业分析师（Gartner、Forrester、IDC）互动，并将第三方研究纳入市场推广战略
• 有面向企业买家或技术决策者进行营销的经验，并理解复杂的多利益相关者销售周期
• 商业、营销或相关领域的 MBA 或高级学位，或在顶级咨询、战略或技术公司具备同等经验
以上内容由机器翻译自动生成，可能存在错误；投递前请以雇主原文为准。
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职位描述
Who we are
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
About the team
Our Product Marketing team's mission is to generate customer insights that inform Stripe's product strategy, and lead go-to-market for our suite of products. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Partnerships, Demand Generation, and Campaigns, to name a few. Different from many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch.
We are looking for experienced product marketers to shape the roadmap, drive launches, and grow adoption for critical products such as Payments Intelligence, Payouts, Tax, Billing, and Link, and develop our go-to-market strategy for key user segments such as Enterprises and Startups.
What you'll do
In this role, you'll develop differentiated messaging and positioning for products like Payments Intelligence, Payouts, Tax, Billing, and Link—translating complex technical capabilities into clear value propositions for enterprise and technical buyers. You'll produce high-quality content, including executive briefings, analyst presentations, and sales playbooks, that scales your insights across the organization and ties directly to pipeline and revenue outcomes.
Y
岗位职责
In this role, you'll develop differentiated messaging and positioning for products like Payments Intelligence, Payouts, Tax, Billing, and Link—translating complex technical capabilities into clear value propositions for enterprise and technical buyers. You'll produce high-quality content, including executive briefings, analyst presentations, and sales playbooks, that scales your insights across the organization and ties directly to pipeline and revenue outcomes.
You'll work across a highly cross-functional set of teams—Product, Sales, Demand Generation, and Campaigns—managing multiple interdependent workstreams simultaneously. You'll lead ongoing market research and competitive analysis, keeping stakeholders across the business informed, and build the enablement assets that help sales teams differentiate Stripe and win.
• Contribute to product decision-making and roadmap prioritization by partnering with product operations and product management
• Engage in ongoing market research and analysis of industry players' go-to-markets and messaging and keep different constituents (executives, sales, product, etc.) updated
• Enable sales teams to understand the value of our products and competitive solutions through creating differentiated messaging and assets
• Develop differentiated messaging and positioning that translates complex technical capabilities into clear value propositions for both technical and business audiences across web, sales collateral, and customer-facing materials
• Produce high-quality content — executive briefings, analyst presentations, sales playbooks — that scales your insights across the organization and ties directly to pipeline and revenue outcomes
任职要求
We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
• 7+ years of relevant work experience such as sales enablement, competitive intelligence, product marketing, and consulting
• Excellent verbal and written communication skills, with experience translating technical features into benefits for a technical audience
• Experience managing competitive projects, such as market analysis, collateral creation, and internal enablement sessions
• Experience working with B2B sales teams, preferably in technology, infrastructure, or platform companies
• Experience in fintech, payments, financial infrastructure, or developer-facing platform companies, with a strong grasp of how payment and revenue management products are bought and sold
• Demonstrated track record building and scaling a competitive intelligence program, including tools, processes, and regular executive-level reporting
• Familiarity engaging with industry analysts (Gartner, Forrester, IDC) and incorporating third-party research into go-to-market strategy
• Experience marketing to enterprise buyers or technical decision-makers, with an understanding of complex, multi-stakeholder sales cycles
• MBA or advanced degree in business, marketing, or a related field, or equivalent experience at a top-tier consulting, strategy, or technology firm