Product Marketing Manager, Bridge/Stablecoins
Stripe · NYC, San Francisco, Seattle
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Job description
Who we are
About Stripe and Bridge
Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Bridge, acquired by Stripe in 2025, is an entirely new payments platform, built with stablecoins, to simplify global money movement.
About the team
We're looking for a driven, strategic, and results-oriented PMM to join the product marketing team at Bridge, focused on our Open Issuance, Orchestration and FX product lines.
As an early PMM for Bridge, you’ll be responsible for product marketing across the lifecycle, from helping shape the product with market insights, to crafting messaging, to growing product awareness and adoption in partnership with Sales, Marketing, Product, and more. This is a highly-cross functional role that will work both across the teams at Bridge and at Stripe to help grow the Bridge business.
You’ll be embedded with the Bridge team while also being part of the Stripe product marketing team.
What you’ll do
• Be a storyteller. You have deep empathy for our core audience and are able to adapt how you communicate to best reach and engage your audience. You can translate complex infrastructure concepts—stablecoin issuance, cross-border FX, payment orchestration—into clear, compelling narratives that differentiate Bridge.
• Lead with data. You like working with data and insights and pair that with your passion for users to generate balanced and thoughtful points of view for how to take products to market
• Keep things organized . You are able to manage highly interdependent, complex projects and keep various work streams on track. You're comfortable running multiple launches in parallel across different product lines and coordinat
Responsibilities
• Be a storyteller. You have deep empathy for our core audience and are able to adapt how you communicate to best reach and engage your audience. You can translate complex infrastructure concepts—stablecoin issuance, cross-border FX, payment orchestration—into clear, compelling narratives that differentiate Bridge.
• Lead with data. You like working with data and insights and pair that with your passion for users to generate balanced and thoughtful points of view for how to take products to market
• Keep things organized . You are able to manage highly interdependent, complex projects and keep various work streams on track. You're comfortable running multiple launches in parallel across different product lines and coordinating across Bridge, Privy, and Stripe teams.
• Have a passion for fintech and crypto. You are keen to learn about how things work and are able to explain technical concepts in ways that everyday people can understand. You’re deeply curious about fintech and crypto and translate that passion into impactful product marketing.
• Be ambitious and thrive in complexity. You are eager to make an impact at Bridge (and consequently, Stripe). You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right
• Act as a team player. Product Marketers collaborate with basically every team in the business. You are able to work with a range of disciplines to execute on your work
• Own the end-to-end product marketing strategy for Open Issuance, Orchestration and FX, including messaging, positioning, ICP definition, sales enablement, and demand generation campaigns
• Drive go-to-market for product expansions (new currencies, corridors, pricing improvements), ensuring GTM teams have the right positioning, playbooks, and enablement content from day one
• Build and maintain competitive positioning in a crowded market, clearly articulating Bridge's differentiation to the right developer and customer segments
• Lead marketing for product releases and launches across your product areas, coordinating with product, comms, content, and demand gen
• Create and maintain sales and marketing assets (case studies, solution pages, pitch decks, one-pagers, enablement and trainings) that drive pipeline conversion
• Act as a liaison between Bridge and Stripe product marketing to bring connectivity across the marketing strategy for both parts of the business
• Flex into other Bridge marketing needs as they arise, supporting the broader team during peak moments
Requirements
We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
• 5+ years of relevant experience including B2B product marketing, marketing, product management, and management consulting
• Ability to be agile and thrive in a fast-paced and dynamic environment
• Experience in working in businesses that offer API-based products, fintech and crypto experience is a plus
• Action-oriented and comfortable moving forward without clear guidelines or instructions
• Excellent writing and communication skills with the ability to simplify complex topics for diverse audiences
• Strong analytical skills and a data-driven mindset for decision-making
• Strong cross-functional relationship builder at all levels of an organization