市场经理
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Market ManagerAirbnb · Sao Paulo, 巴西
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- 雇主官方来源+15
- 提及搬迁+6
- 稀有职位+8
- 公司来源健康度+8
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职位描述
机器翻译Airbnb 诞生于 2007 年,当时两位房东在旧金山的家中接待了三位房客,此后已发展到超过 500 万名房东,在全球几乎每个国家接待了超过 20 亿人次房客入住。每天,房东们提供独特的住宿和体验,让房客能够以更真实的方式与社区建立联系。
你将加入的社区:
我们的供给团队正在壮大,我们希望你能成为其中一员!作为巴西市场经理,你将负责你所分配区域内 Airbnb 市场的整体供给健康。你将在确保高质量房源、发展房东网络和加速供给增长方面发挥关键作用。该职位需要结合战略思维、执行纪律和对市场的深刻理解,以在快节奏的环境中推动成果。
你将带来的改变:
该职位要求候选人常驻巴西。该职位不提供搬迁支持。
作为市场经理,你将负责你所分配市场的供给生成、市场健康和战略发展。你的角色将在推动获客、确保质量和优化房东关系方面发挥关键作用,最终巩固 Airbnb 在该地区的地位。
典型的一天:
• 负责所分配区域的端到端市场战略,确定获客、可订状态、定价和质量方面的优先事项。
• 管理由分配的管理账户组成的业务组合,确保每个账户获得量身定制的支持,并得到发展以最大化绩效、供给贡献和满意度。
• 负责并达成关键供给 KPI,包括 NALs、FTBLs、Forward Nights Available 以及整体市场层面的增长。
• 将区域和国家层面的战略转化为本地化、可执行的计划,对供给增长和市场健康产生明确影响。
• 识别结构性供给制约因素(例如监管、定价行为、房东细分),并设计解决方案以释放供给并提升绩效。
• 监测和分析市场健康指标,主动识别趋势、风险和机会,并通过 WBR/MBR 节奏推动纠正措施。
• 实施并扩展获客和优化项目,包括实地销售和房东参与计划。
• 设计并运营可复制的操作手册,使其能够在各市场间扩展,以推动一致的供给增长和绩效。
• 与巴西高级市场经理密切合作,共同负责市场优先事项,并作为指定区域的战略搭档。
• 影响跨职能利益相关者(公共政策、传播、中央团队),以解除关键举措的阻碍并加速市场增长。
• 通过跟踪目标绩效来保持可预测性和问责制。
• 根据影响与投入的对比来确定举措优先级,在获客、优化和留存策略之间做出明确的权衡。
你的专长:
• 7 年以上销售、客户管理、业务发展或市场增长经验,最好是在快节奏或高增长环境中。
• 在复杂且不断变化的环境中定义和执行市场层面战略的强大能力。
• 展现出在无授权情况下施加影响并与跨职能利益相关者有效协作的能力。
• 强大的分析能力,能够将数据转化为可执行的洞察和可衡量的影响。
• 能够识别高影响机会、诊断根本原因并设计可扩展的解决方案。
• 高度主动、目标导向且自我管理,具备强大的优先级排序和决策能力。
• 强大的商业判断力,能够在模糊且快速变化的环境中有效运作。
• 出色的书面和口头沟通及利益相关者管理能力。
• 英语和葡萄牙语流利(必须)。
• 有使用 CRM 工具的经验(优先考虑 Salesforce)。
我们对包容与归属的承诺:
Airbnb 致力于与尽可能广泛的人才库合作。我们相信多元化的想法能够促进创新和参与,并使我们能够吸引具有创造力的领导者,并开发最好的产品、服务和解决方案。鼓励所有符合条件的个人申请。 我们将如何照顾你:
我们的职位名称可能涵盖多个职业级别。实际基本工资取决于许多因素,例如:培训、可迁移技能、工作经验、业务需求和市场需求。下方显示的基本工资范围为月薪,可能会发生变化,并可能在未来进行修改。该职位也可能有资格获得奖金、股权、福利和员工旅行积分。
巴西月薪范围 R$14.000 — R$17.500 BRL
合理便利:我们致力于在招聘过程中为残障申请人提供合理便利。如果你需要帮助或便利,请在就某个职位联系你时告知你的招聘人员。
关于招聘诈骗的说明:诈骗者有时会冒充 Airbnb 招聘人员,从候选人那里骗取钱财或个人信息。对于 Airbnb 的招聘流程,有几件事始终属实:我们的空缺职位发布在 Airbnb 招聘页面 careers.airbnb.com 上,我们的招聘人员仅通过 @ airbnb.com 或 @ ext.airbnb.com 电子邮件地址联系。我们的招聘人员在你面试期间绝不会索要你的社会安全号码、银行账户详细信息、护照或支付应用信息。我们也绝不会在面试过程中要求你支付费用、汇款、存入或兑现支票,或购买工作相关设备(例如公司笔记本电脑)。我们鼓励候选人对此类招聘诈骗保持警惕,如果你认为某个人实际上并非隶属于 Airbnb,请不要分享敏感信息。
以上内容由机器翻译自动生成,可能存在错误;投递前请以雇主原文为准。
查看雇主原文
职位描述
Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.
The Community You Will Join:
Our Supply Team is growing, and we want you to be part of it! As a Market Manager for Brazil, you will be responsible for the overall supply health of the Airbnb marketplace in your assigned territories. You will play a key role in ensuring high-quality listings, developing our host network, and accelerating supply growth. This role requires a combination of strategic thinking, executional discipline, and deep market understanding to drive results in a fast-paced environment.
The Difference You will Make:
This role requires candidates to be based in Brazil. This role is not eligible for relocation support.
As a Market Manager, you will be responsible for supply generation, market health, and strategic development in your assigned markets. Your role will be pivotal in driving acquisition, ensuring quality, and optimizing host relationships, ultimately strengthening Airbnb’s position in the region.
A Typical Day:
• Own the end-to-end market strategy for assigned territories, defining priorities across acquisition, availability, pricing, and quality.
• Manage a book of business consisting of assigned managed accounts, ensuring each account receives tailored support and is developed to maximize performance, supply contribution, and satisfaction.
• Own and deliver against key supply KPIs including NALs, FTBLs, Forward Nights Available, and overall market-level growth.
• Translate regional and country-level strategy into localized, actionable plans with clear impact on supply growth and market health.
• Identify structural supply constraints (e.g., regulatory, pricing behavior, host segmentation) and design solutions to unlock supply and improve performance.
• Monitor and analyze market health indicators, proactively identifying trends, risks, and opportunities, and driving corrective actions through WBR/MBR cadences.
• Implement and scale acquisition and optimization programs, including field sales, and host engagement initiatives.
• Design and operationalize repeatable playbooks that can be scaled across markets to drive consistent supply growth and performance.
• Operates in close partnership with the Senior Market Manager for Brazil, co-owning market priorities and acting as a strategic counterpart for defined territories.
• Influence cross-functional stakeholders (Public Policy, Communications, Central Teams) to unblock key initiatives and accelerate market growth.
• Maintain predictability and accountability by tracking performance against targets.
• Prioritize initiatives based on impact vs. effort, making clear trade-offs across acquisition, optimization, and retention strategies.
Your Expertise:
• +7 years of experience in sales, account management, business development, or marketplace growth, preferably in fast-paced or high-growth environments.
• Strong ability to define and execute market-level strategies in complex and evolving environments.
• Demonstrated ability to influence without authority and collaborate effectively with cross-functional stakeholders.
• Strong analytical skills with the ability to translate data into actionable insights and measurable impact.
• Ability to identify high-impact opportunities, diagnose root causes, and design scalable solutions.
• Highly proactive, goal-oriented, and self-managed, with strong prioritization and decision-making skills.
• Strong business judgment and ability to operate effectively in ambiguous, fast-changing environments.
• Excellent communication and stakeholder management skills, both written and verbal.
• Fluency in English and Portuguese (mandatory).
• Experience working with CRM tools (Salesforce preferred).
Our Commitment To Inclusion & Belonging:
Airbnb is committed to working with the broadest talent pool possible. We believe diverse ideas foster innovation and engagement, and allow us to attract creatively-led people, and to develop the best products, services and solutions. All qualified individuals are encouraged to apply. How We'll Take Care of You:
Our job titles may span more than one career level. The actual base pay is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands. The base pay range shown below is monthly, is subject to change and may be modified in the future. This role may also be eligible for bonus, equity, benefits, and Employee Travel Credits.
Brazil Monthly Pay Range R$14.000 — R$17.500 BRL
Reasonable Accommodations: We are committed to providing reasonable accommodations throughout the recruitment process for applicants with disabilities. If you need assistance, or an accommodation, please let your recruiter know once you are contacted about a role.
A Note on Recruiting Scams: Scammers sometimes pose as Airbnb recruiters to get money or personal information from candidates. A few things that will always be true for Airbnb’s hiring process: our open roles are posted on Airbnb’s Career’s Page at careers.airbnb.com, and our recruiters correspond only from @ airbnb.com or @ ext.airbnb.com email addresses. Our recruiters will never ask for your Social Security number, bank account details, passport, or payment app information while you are interviewing. We’ll also never ask you to pay a fee, send money, deposit or cash a check, or purchase work-related equipment (such as a company laptop) during the interview process. We encourage candidates to remain vigilant of these recruiting scams and not share sensitive information if you do not believe an individual is actually affiliated with Airbnb.