活动营销专员
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Event MarketerSierra · San Francisco, CA · $140k – $170k
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为什么值得关注?
发现指数 67/100,仅依据与该职位一起存储的证据计算。
- 新的雇主官方职位
- 已披露薪资
- 稀有职位匹配
分数构成
- 时效性 (随职位发布时间变化)+18
- 雇主官方来源+15
- 已披露薪资+15
- 稀有职位+11
- 公司来源健康度+8
该职位未包含:远程职位、提及签证担保、提及搬迁、未出现在监控的职位板上。
这些理由来自雇主自己的职位描述与我们核实过的来源检查结果。除了已存储的信号之外,我们不做任何推测。
职位描述
机器翻译关于我们 Sierra 是面向客户的 AI 智能体领域的领先平台,与众多全球知名品牌合作——包括 The GAP、Rocket Mortgage、SoFi、Sutter Health 和 SoftBank——帮助他们转变服务客户和拓展业务的方式。我们主要是一家位于旧金山的线下办公公司,并在北美、欧洲和亚洲设有不断扩张的办公室。 我们以一套核心价值观为指引,这些价值观是我们行动的核心,也定义了我们的文化:信任、客户至上、匠心、全力以赴,以及在此过程中兼顾家庭的承诺。这些价值观是我们工作的基础,我们致力于在所做的一切中坚守它们。 我们的联合创始人是 Bret Taylor 和 Clay Bavor。Bret 目前担任 OpenAI 的董事会主席。此前,他曾任 Salesforce 的联席 CEO(Salesforce 收购了他创立的公司 Quip)以及 Facebook 的 CTO。Bret 还是 Google 最早的产品经理之一,也是 Google Maps 的联合创造者。在创立 Sierra 之前,Clay 在 Google 工作了 18 年,最近负责领导 Google Labs。更早之前,他发起并领导了 Google 的 AR/VR 项目、Project Starline 和 Google Lens。在此之前,Clay 领导了 Google Workspace 的产品和设计团队。 你将做什么 • 构建第三方活动组合:负责 Sierra 在关键垂直行业的行业会议和赞助战略。决定我们出现在哪里以及为什么——根据管道目标、受众契合度和品牌影响力评估每一个机会——并打造一个第三方活动组合,在最重要的行业中建立我们的影响力。
• 策划高影响力活动体验:设计能够推动与企业买家进行真正对话的形式——高管圆桌会议、专题讨论、炉边谈话、晚宴和线下活动——并定义其背后的内容和信息。开发我们的展位内容和现场叙事,使每一个触点都体现我们的品牌并清晰地讲述 Sierra 的故事。
• 负责活动的销售赋能:与销售团队紧密合作,使活动成为真正的管道引擎。构建活动前的目标定位和外联,为一线团队提供话术和材料,并开发活动后的模板、跟进序列和交接动作,将对话转化为会议和商机。
• 以整合营销活动的思维思考:将活动视为更大故事中的一个渠道,而非独立的时刻。将每场活动与更广泛的营销活动——内容、需求生成、社交媒体和 ABM——连接起来,使我们的存在朝着连贯的叙事和复利式成果发展。
• 衡量并迭代:跟踪活动表现,收集参会者和销售反馈,并将其转化为可复用的打法手册。编制活动后报告,记录哪些有效、哪些无效,以及我们如何让下一个项目更精准。
你将带来什么 • 5 年以上活动营销经验,策划并执行企业活动,最好是在企业内部,但也会考虑代理机构经验。
• 有构建活动项目的战略业绩记录,能够推动可衡量的管道——不仅仅是执行良好的后勤,还要对投资哪些活动以及为什么有清晰的观点。
• 有设计和策划活动形式(圆桌会议、专题讨论、炉边
岗位职责
• 构建第三方活动组合:负责 Sierra 在关键垂直行业的行业会议和赞助战略。决定我们出现在哪里以及为什么——根据管道目标、受众契合度和品牌影响力评估每一个机会——并打造一个第三方活动组合,在最重要的行业中建立我们的影响力。
• 策划高影响力活动体验:设计能够推动与企业买家进行真正对话的形式——高管圆桌会议、专题讨论、炉边谈话、晚宴和线下活动——并定义其背后的内容和信息。开发我们的展位内容和现场叙事,使每一个触点都体现我们的品牌并清晰地讲述 Sierra 的故事。
• 负责活动的销售赋能:与销售团队紧密合作,使活动成为真正的管道引擎。构建活动前的目标定位和外联,为一线团队提供话术和材料,并开发活动后的模板、跟进序列和交接动作,将对话转化为会议和商机。
• 以整合营销活动的思维思考:将活动视为更大故事中的一个渠道,而非独立的时刻。将每场活动与更广泛的营销活动——内容、需求生成、社交媒体和 ABM——连接起来,使我们的存在朝着连贯的叙事和复利式成果发展。
• 衡量并迭代:跟踪活动表现,收集参会者和销售反馈,并将其转化为可复用的打法手册。编制活动后报告,记录哪些有效、哪些无效,以及我们如何让下一个项目更精准。
你将带来什么 • 5 年以上活动营销经验,策划并执行企业活动,最好是在企业内部,但也会考虑代理机构经验。
• 有构建活动项目的战略业绩记录,能够推动可衡量的管道——不仅仅是执行良好的后勤,还要对投资哪些活动以及为什么有清晰的观点。
• 有设计和策划活动形式(圆桌会议、专题讨论、炉边谈话、线下活动)的经验,并开发能够打动高层受众的内容和信息。
• 与销售团队建立牢固合作关系的本能:你了解活动如何为管道提供支持,并能够构建将参会者转化为商机的目标定位、外联、赋能和跟进。
• 有管理制作人、代理机构、供应商以及会议/赞助关系的经验——能够以高标准指导执行,而无需亲自处理每一个后勤细节。
• 出色的组织能力和对细节的一丝不苟,能够同时处理多个活动、时间线和合作伙伴而不出任何差错。
• 出色的沟通和团队合作能力,能够向组织各层级清晰阐述计划、活动逻辑和活动后洞察。
• 对在全国或国际范围内管理活动充满热情,能够灵活适应需要经常出差的动态活动日程。
更佳条件…… • 整合营销活动经验:有将活动与更广泛的需求生成、内容和 ABM 项目连接起来的历史,使其强化单一且不断累积的叙事。
• 企业和现场营销经验:熟悉专门为企业客户创建有针对性的高影响力举措,并与销售团队和战略业务目标紧密对齐。
• 积极主动的态度:能够在高期望的快节奏环境中茁壮成长。你足智多谋,在压力下保持冷静,愿意撸起袖子随时解决问题。
• 对 Sierra 使命和品牌的热情:有设计体现我们价值观并留下持久印象的活动体验的创意天赋。你为打造展示 Sierra 创新和公司价值观的活动组合而感到自豪。
我们的价值观 • 信任:我们以责任感、同理心、质量和响应能力与客户建立信任。我们通过让 AI 更易获取、更安全和更有用来建立对 AI 的信任。我们通过在职业和个人层面彼此支持来建立相互信任,营造一个让我们所有人都能发挥最佳水平的环境。
• 客户至上:我们深入理解客户的业务目标,并不懈地专注于推动成果,而不仅仅是技术里程碑。公司每个人都了解我们的客户并花时间与他们相处。当我们的客户遇到问题时,我们会放下一切去解决它。
• 匠心:我们把细节做到位,从页面上的文字到系统架构。我们有良好的品味。当我们发现有什么不对时,我们会花时间修复它。我们为我们生产的产品感到自豪。我们不断自我反思以不断自我提升。
• 全力以赴:我们知道我们没有耐心等待的奢侈。我们为赢而战。我们关心我们的产品做到最好,当它不是时,我们会修复它。当我们失败时,我们会公开讨论且不相互指责,以便下次成功。
• 家庭:我们知道平衡与全力以赴是可以兼容的,并在我们的行动和流程中体现这一点。我们是对父母最友好的科技公司。我们相互支持和尊重,并庆祝彼此的个人和职业成就。
福利待遇
我们希望我们的福利能够体现我们的价值观,并为全职员工提供以下福利: • 灵活(无限)带薪休假
• 为您和家人提供的医疗、牙科和视力福利
• 人寿保险和伤残福利
• 退休计划,取决于就业所在国家/地区
• 育儿假
• 通过 Carrot 提供的生育和家庭建设福利
• 午餐,以及美味零食和咖啡,让您保持精力充沛
• 自由支配福利津贴,让人们能够在最重要的事情上花钱
• 免费阿尔卑斯长号课程
这些福利在 Sierra 的政策中有进一步详细说明,可能因地区而异,并可能随时变更,须符合任何适用薪酬或福利计划的条款。符合条件的全职员工可以参与 Sierra 的股权计划,但须遵守适用计划和政策的条款。 与我们同行,做你自己 我们正在努力将 AI 的变革力量带给世界上的每一个组织。为此,对我们来说重要的是,我们员工的多样性能够代表我们客户的多样性。我们相信,当我们鼓励、支持和尊重团队中不同的技能和经验时,我们的工作和文化会更好。即使你的经验与职位描述不完全匹配,我们也鼓励你申请。我们努力一致地评估所有申请人,不考虑种族、肤色、宗教、性别、国籍、年龄、残疾、退伍军人身份、怀孕、性别表达或身份、性取向、公民身份或任何其他受法律保护的类别。
以上内容由机器翻译自动生成,可能存在错误;投递前请以雇主原文为准。
查看雇主原文
职位描述
About us Sierra is the leading platform for customer-facing AI agents, working with many of the world's biggest brands — including The GAP, Rocket Mortgage, SoFi, Sutter Health, and SoftBank — to transform how they serve customers and grow their businesses. We are primarily an in-person company based in San Francisco, with growing offices across North America, Europe, and Asia. We are guided by a set of values that are at the core of our actions and define our culture: Trust, Customer Obsession, Craftsmanship, Intensity, and a commitment to balancing Family along the way. These values are the foundation of our work, and we are committed to upholding them in everything we do. Our co-founders are Bret Taylor and Clay Bavor . Bret currently serves as Board Chair of OpenAI. Previously, he was co-CEO of Salesforce (which had acquired the company he founded, Quip) and CTO of Facebook. Bret was also one of Google's earliest product managers and co-creator of Google Maps. Before founding Sierra, Clay spent 18 years at Google, where he most recently led Google Labs. Earlier, he started and led Google’s AR/VR effort, Project Starline, and Google Lens. Before that, Clay led the product and design teams for Google Workspace. What you’ll do • Build the third-party event portfolio: Own Sierra's strategy for industry conferences and sponsorships across our key verticals. Decide where we show up and why—evaluating each opportunity against pipeline goals, audience fit, and brand impact—and shape a portfolio of third-party events that builds our presence in the industries that matter most.
• Program high-impact event experiences: Design the formats that drive real conversations with enterprise buyers—executive roundtables, panels, fireside chats, dinners, and field events—and define the content and messaging behind them. Develop our booth content and on-site narrative so every touchpoint reflects our brand and clearly tells the Sierra story.
• Own sales enablement for events: Partner closely with Sales to make events a true pipeline engine. Build the pre-event targeting and outreach, equip the field with talk tracks and materials, and develop the post-event templates, follow-up sequences, and handoff motions that turn conversations into meetings and opportunities.
• Think in integrated campaigns : Treat events as one channel in a larger story rather than standalone moments. Connect each event to the broader marketing campaign—content, demand gen, social, and ABM—so our presence builds toward a coherent narrative and compounding results.
• Measure and iterate: Track event performance, gather attendee and sales feedback, and turn it into reusable playbooks. Compile post-event reporting that captures what worked, what didn't, and how we make the next program sharper.
What you’ll bring • 5+ years of event marketing experience planning and executing corporate events, ideally in-house, though agency experience will also be considered.
• A strategic track record building event programs that drive measurable pipeline—not just well-run logistics, but a clear point of view on which events to invest in and why.
• Experience designing and programming event formats (roundtables, panels, fireside
岗位职责
• Build the third-party event portfolio: Own Sierra's strategy for industry conferences and sponsorships across our key verticals. Decide where we show up and why—evaluating each opportunity against pipeline goals, audience fit, and brand impact—and shape a portfolio of third-party events that builds our presence in the industries that matter most.
• Program high-impact event experiences: Design the formats that drive real conversations with enterprise buyers—executive roundtables, panels, fireside chats, dinners, and field events—and define the content and messaging behind them. Develop our booth content and on-site narrative so every touchpoint reflects our brand and clearly tells the Sierra story.
• Own sales enablement for events: Partner closely with Sales to make events a true pipeline engine. Build the pre-event targeting and outreach, equip the field with talk tracks and materials, and develop the post-event templates, follow-up sequences, and handoff motions that turn conversations into meetings and opportunities.
• Think in integrated campaigns : Treat events as one channel in a larger story rather than standalone moments. Connect each event to the broader marketing campaign—content, demand gen, social, and ABM—so our presence builds toward a coherent narrative and compounding results.
• Measure and iterate: Track event performance, gather attendee and sales feedback, and turn it into reusable playbooks. Compile post-event reporting that captures what worked, what didn't, and how we make the next program sharper.
What you’ll bring • 5+ years of event marketing experience planning and executing corporate events, ideally in-house, though agency experience will also be considered.
• A strategic track record building event programs that drive measurable pipeline—not just well-run logistics, but a clear point of view on which events to invest in and why.
• Experience designing and programming event formats (roundtables, panels, fireside chats, field events) and developing the content and messaging that make them land with senior audiences.
• A strong partnership instinct with Sales: you understand how events feed pipeline and can build the targeting, outreach, enablement, and follow-up that convert attendees into opportunities.
• Demonstrated ability to manage producers, agencies, vendors, and conference/sponsorship relationships—directing execution to a high bar without owning every logistical detail yourself.
• Exceptional organizational skills and meticulous attention to detail, with the ability to juggle multiple events, timelines, and partners at once without missing a beat.
• Strong communication and teamwork skills, with the ability to articulate plans, campaign logic, and post-event insights to all levels of the organization.
• Enthusiasm for managing events nationwide or internationally, with the flexibility to accommodate a dynamic event calendar that requires regular travel.
Even better… • Integrated campaign experience: A history of connecting events to broader demand gen, content, and ABM programs so they reinforce a single, compounding narrative.
• Enterprise and field marketing experience: Familiarity with creating targeted, high-impact initiatives designed specifically for enterprise customers, aligned closely with sales teams and strategic business objectives.
• A proactive attitude: Ability to thrive in a fast-paced environment with high expectations. You are resourceful and calm under pressure, willing to roll up your sleeves and solve challenges on the fly.
• Passion for Sierra's mission and brand: A creative flair for designing event experiences that embody our values and leave a lasting impression. You take pride in building an events portfolio that showcases Sierra's innovation and company values.
Our values • Trust: We build trust with our customers with our accountability, empathy, quality, and responsiveness. We build trust in AI by making it more accessible, safe, and useful. We build trust with each other by showing up for each other professionally and personally, creating an environment that enables all of us to do our best work.
• Customer Obsession: We deeply understand our customers’ business goals and relentlessly focus on driving outcomes, not just technical milestones. Everyone at the company knows and spends time with our customers. When our customer is having an issue, we drop everything and fix it.
• Craftsmanship: We get the details right, from the words on the page to the system architecture. We have good taste. When we notice something isn’t right, we take the time to fix it. We are proud of the products we produce. We continuously self-reflect to continuously self-improve.
• Intensity: We know we don’t have the luxury of patience. We play to win. We care about our product being the best, and when it isn’t, we fix it. When we fail, we talk about it openly and without blame so we succeed the next time.
• Family: We know that balance and intensity are compatible, and we model it in our actions and processes. We are the best technology company for parents. We support and respect each other and celebrate each other’s personal and professional achievements.
福利待遇
We want our benefits to reflect our values and offer the following to full-time employees: • Flexible (unlimited) paid time off
• Medical, dental, and vision benefits for you and your family
• Life insurance and disability benefits
• Retirement plan dependent on country of employment
• Parental leave
• Fertility and family building benefits through Carrot
• Lunch, as well as delicious snacks and coffee to keep you energized
• Discretionary benefit stipend giving people the ability to spend where it matters most
• Free alphorn lessons
These benefits are further detailed in Sierra's policies, may vary by region, and are subject to change at any time, consistent with the terms of any applicable compensation or benefits plans. Eligible full-time employees can participate in Sierra's equity plans subject to the terms of the applicable plans and policies. Be you, with us We're working to bring the transformative power of AI to every organization in the world. To do so, it is important to us that the diversity of our employees represents the diversity of our customers. We believe that our work and culture are better when we encourage, support, and respect different skills and experiences represented within our team. We encourage you to apply even if your experience doesn't precisely match the job description. We strive to evaluate all applicants consistently without regard to race, color, religion, gender, national origin, age, disability, veteran status, pregnancy, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.