亚太区高管营销
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APAC Executive MarketingStripe · Singapore, Sydney
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职位描述
机器翻译关于团队
APAC 市场营销团队的使命是通过有影响力和相关性的项目吸引优先受众，从而推动 Stripe 在整个地区的认知度、增长和采用。我们的高管营销职能处于市场营销、销售和高层领导的交汇点——统筹各项项目，以建立并维持 Stripe 在亚太地区最具战略意义的高管关系。
关于该职位
APAC 高管营销职位负责管理一系列将 Stripe 领导层与该地区最重要企业高管联系起来的项目。这本质上是一个项目所有权与治理角色：你将设计框架、行动手册、工具和流程，使澳大利亚/新西兰、日本、大中华区、印度和东南亚的团队能够一致且卓越地执行这些项目——而不是亲自执行每一个细节。
所涵盖的项目包括：
• 企业礼宾招待——激活 Stripe 的全球赞助组合，在关键市场为高管提供高端的客户关系建立体验
• 区域顾问委员会（RAC）——通过有针对性的委员会，将 Stripe 全球客户顾问委员会的影响力延伸至 APAC 优先市场（日本、大中华区、AUNZ），收集客户之声反馈并深化高管关系
• 全球代表团体验——领导 Stripe 仅限受邀者参加的旧金山 Sessions 代表团 APAC 部分，从一线提名到与 Corporate Events 合作的白手套式项目执行
• 高管访问统筹——确保访问 APAC 的 Stripe 高管得到战略性部署，其日程安排充实且高影响力，并始终记录所有成果
• 高管形象提升——与传播和市场营销团队合作，通过演讲、社交媒体、媒体和主题权威定位，为 Stripe 的 APAC 高管建立赢得型思想领导力影响力
• 高管情报——建立并维护一个结构化数据库，涵盖 Stripe 在每个市场的优先客户和必赢客户中最重要的高管利益相关者，确保每个项目都能触达正确的人
理想候选人将销售导向、以客户为中心的方法带入市场营销——既热衷于设计和构建项目，也同样热衷于运营项目。他们在季度业务回顾和市场营销规划会议中同样自如，本能地构建关键路径和治理结构，并知道如何在没有任何直接管辖权的情况下，推动复杂项目跨越利益相关者矩阵向前发展。他们能够解读客户情况，理解高管互动在哪里创造真正的杠杆，并与销售负责人合作据此确定优先级。他们在影响区域销售总监方面同样有效，就像与高管助理协调日程细节一样——并且他们理解两者对项目是否成功落地同等重要。他们具备运营纪律，将战略意图转化为在日本、大中华区和澳大利亚等文化和商业上截然不同的市场中可重复、可扩展的项目——无论这意味着从零开始构建，还是演进已有项目。
你将做什么
项目框架与治理
• 为每个高管项目构建可扩展的行动手册、治理模型和运营流程，使区域现场市场营销团队能够在各市场一致执行
• 定义项目目标、成功指标和关键路径里程碑；在所有项目中维护文档和跟踪标准
• 识别并实施 AI 工具、代理合作伙伴关系和授权模型，以在不增加人员编制的情况下管理运营复杂性
高管情报与数据库
• 定义 Stripe 最重要的现有客户和必赢客户中高管利益相关者的资格标准
岗位职责
APAC 高管营销职位负责管理一系列将 Stripe 领导层与该地区最重要企业高管联系起来的项目。这本质上是一个项目所有权与治理角色：你将设计框架、行动手册、工具和流程，使澳大利亚/新西兰、日本、大中华区、印度和东南亚的团队能够一致且卓越地执行这些项目——而不是亲自执行每一个细节。
所涵盖的项目包括：
• 企业礼宾招待——激活 Stripe 的全球赞助组合，在关键市场为高管提供高端的客户关系建立体验
• 区域顾问委员会（RAC）——通过有针对性的委员会，将 Stripe 全球客户顾问委员会的影响力延伸至 APAC 优先市场（日本、大中华区、AUNZ），收集客户之声反馈并深化高管关系
• 全球代表团体验——领导 Stripe 仅限受邀者参加的旧金山 Sessions 代表团 APAC 部分，从一线提名到与 Corporate Events 合作的白手套式项目执行
• 高管访问统筹——确保访问 APAC 的 Stripe 高管得到战略性部署，其日程安排充实且高影响力，并始终记录所有成果
• 高管形象提升——与传播和市场营销团队合作，通过演讲、社交媒体、媒体和主题权威定位，为 Stripe 的 APAC 高管建立赢得型思想领导力影响力
• 高管情报——建立并维护一个结构化数据库，涵盖 Stripe 在每个市场的优先客户和必赢客户中最重要的高管利益相关者，确保每个项目都能触达正确的人
理想候选人将销售导向、以客户为中心的方法带入市场营销——既热衷于设计和构建项目，也同样热衷于运营项目。他们在季度业务回顾和市场营销规划会议中同样自如，本能地构建关键路径和治理结构，并知道如何在没有任何直接管辖权的情况下，推动复杂项目跨越利益相关者矩阵向前发展。他们能够解读客户情况，理解高管互动在哪里创造真正的杠杆，并与销售负责人合作据此确定优先级。他们在影响区域销售总监方面同样有效，就像与高管助理协调日程细节一样——并且他们理解两者对项目是否成功落地同等重要。他们具备运营纪律，将战略意图转化为在日本、大中华区和澳大利亚等文化和商业上截然不同的市场中可重复、可扩展的项目——无论这意味着从零开始构建，还是演进已有项目。
项目框架与治理
• 为每个高管项目构建可扩展的行动手册、治理模型和运营流程，使区域现场市场营销团队能够在各市场一致执行
• 定义项目目标、成功指标和关键路径里程碑；在所有项目中维护文档和跟踪标准
• 识别并实施 AI 工具、代理合作伙伴关系和授权模型，以在不增加人员编制的情况下管理运营复杂性
高管情报与数据库
• 定义 Stripe 在每个 APAC 市场中最重要的现有客户和必赢客户中高管利益相关者的资格标准——建立一个清晰的框架，明确应通过高管项目与谁互动
• 建立并维护一个全面的 APAC 高管数据库，利用第一方来源（销售提名、CRM 数据、会议历史）和第三方来源（LinkedIn、行业数据、活动参与）来识别并验证每个优先客户中的正确利益相关者
• 与区域销售负责人一起验证数据库，以确保完整性、准确性以及与商业优先事项的一致性
• 在 Stripe 的系统中对高管进行标记和细分，以便于访问、筛选和报告——确保每个高管项目都能依托一个可靠、最新的区域最重要利益相关者视图
企业礼宾招待
• 负责 Stripe 在 APAC 的体育和文化赞助礼宾招待项目的战略与治理，使活动设计符合客户关系目标
• 与品牌、区域市场营销负责人和销售合作，定义嘉宾识别标准、邀请流程和现场体验框架
• 构建可重复的活动行动手册，使区域现场市场营销团队能够以最小投入和一致质量执行
区域顾问委员会
• 担任 APAC RAC 在日本、大中华区和 AUNZ 推广的区域项目 DRI，并与全球高管营销负责人密切合作
• 为每个市场建立并维护治理模型、成员选择标准、沟通模板和项目节奏
• 与区域 PMM、销售负责人和本地 GTM 团队合作制定会议议程；确保每个委员会为成员和 Stripe 带来真正的双向价值
全球代表团体验（Sessions）
• 领导 Stripe 仅限受邀者参加的 Sessions 代表团的 APAC 提名流程，与所有 APAC 子区域的一线销售合作，识别并筛选代表
• 与 Corporate Events 合作设计 APAC 代表体验，从抵达前沟通到现场礼宾招待和社交活动
• 负责活动后的跟进框架和衡量，以捕捉互动成果并将洞察反馈给客户团队
高管访问统筹
• 建立系统和标准，确保到访的 Stripe 高管在区域内得到最大化利用——包括识别最高影响力互动的框架、在访问前提升其形象的行动手册，以及简报和成果记录标准
• 与高管助理、销售负责人和区域市场营销合作，确保高管日程安排中充满正确的会议，并始终一致地记录
• 充当高管办公室与区域现场团队之间的连接组织
高管形象提升
• 与传播、社交媒体和市场营销职能合作，通过赢得型渠道——演讲、媒体、播客、LinkedIn 和行业圆桌会议——为 APAC Stripe 高管建立有意的思想领导力影响力
• 制定区域高管曝光机会日历，并维护一个高管演讲者人才库，为每位领导者明确其专长定位
• 通过为 Stripe 高管建立作为公认区域专家的自然需求，减少对付费和赞助露出的依赖
衡量与报告
• 为每个项目定义衡量框架——包括成员满意度、出席率、销售管道影响和倡导指标
• 保持一致的报告节奏，向区域和全球利益相关者汇报项目表现
任职要求
我们正在寻找符合该职位最低要求的人选。如果你满足这些要求，欢迎你申请。优先资格是加分项，而非硬性要求。
最低要求
• 8 年以上 B2B 营销经验，并在高管项目、高触达关系营销或与销售协同的营销岗位上有较长时间的任职经历
• 深厚的亚太地区经验：你了解在澳大利亚/新西兰、日本、大中华区和东南亚等关键市场开展业务所涉及的商业与文化细微差异，并能够据此量身定制项目
• 与销售和 GTM 团队紧密合作的强烈本能——有从零开始建立流程与治理机制、管理关键路径，以及在大型企业客户中驾驭复杂利益相关方矩阵的过往业绩
• 具备在各层级有效开展工作的可靠能力：既能与 C 级高管和高级领导者进行有说服力的沟通，也能通过高管助理和运营支持职能推进工作，确保项目完美交付
• 出色的书面和口头沟通能力——你能撰写犀利的简报、简洁清晰的行动手册和精炼的高管沟通材料
• 强大的组织与项目管理能力，并有跨市场和时区同时运行多个项目的经验
• 熟练使用 AI 工具，并有动力将其应用于降低运营开销；能够自如地指导代理机构和外部供应商以扩展执行能力
• 直接运营高管营销项目的经验，例如客户顾问委员会、顾问理事会或高管赞助项目
• 将体育或文化赞助激活为企业关系营销策略一部分的经验
• 熟悉 CRM、基于客户的营销平台和活动管理工具——包括使用数据建立和维护利益相关方数据库
• 金融科技、支付、云服务或企业级 SaaS 背景
• 创业心态：行动导向、能适应模糊性，并能在目前尚不存在结构的地方建立结构和可重复流程
• 有与全球团队和外部代理机构紧密合作交付高管项目的成功经验
以上内容由机器翻译自动生成，可能存在错误；投递前请以雇主原文为准。
查看雇主原文
职位描述
About the team
The APAC Marketing team's mission is to engage priority audiences through impactful and relevant programs that drive awareness, growth, and adoption of Stripe across the region. Our Executive Marketing function sits at the intersection of marketing, sales, and senior leadership — orchestrating the programs that build and sustain Stripe's most strategic executive relationships across Asia Pacific.
About the role
The APAC Executive Marketing role owns the suite of programs that connect Stripe's leadership with the region's most important business executives. This is fundamentally a program ownership and governance role : you will design the frameworks, playbooks, tooling, and processes that enable teams across Australia/New Zealand, Japan, Greater China, India and Southeast Asia to execute these programs with consistency and excellence — rather than personally executing every detail.
The programs in scope include:
• Corporate hospitality — activating Stripe's global sponsorship portfolio to deliver premium relationship-building experiences for executives in key markets
• Regional Advisory Councils (RAC) — extending the impact of Stripe's global Customer Advisory Board into APAC priority markets (Japan, Greater China, AUNZ) through targeted councils that gather voice-of-customer feedback and deepen executive relationships
• Global Delegation Experience — leading the APAC chapter of Stripe's invite-only delegation to Sessions in San Francisco, from field-level nomination through white-glove program execution in partnership with Corporate Events
• Executive visit orchestration — ensuring that Stripe executives visiting APAC are strategically deployed, their schedules are full and high-impact, and all outcomes are consistently documented
• Executive profile elevation — partnering with communications and marketing to build earned thought leadership presence for Stripe's APAC executives through speaking, social, press, and subject matter authority positioning
• Executive intelligence — building and maintaining a structured database of the most important executive stakeholders across Stripe's priority and must-win accounts in each market, ensuring every program is engaging the right people
The ideal candidate brings a sales-aligned, account-centric approach to marketing — equally energised by designing and building programs as by running them. They are as comfortable in a quarterly business review as a marketing planning session, instinctively build critical paths and governance structures, and know how to move complex programs forward across a matrix of stakeholders without having direct authority over any of them. They can read an account situation, understand where an executive engagement creates real leverage, and work with a sales leader to prioritise accordingly. They are as effective influencing a regional sales director as they are coordinating with an executive assistant on a scheduling detail — and they understand that both matter equally to whether a program lands well. They bring the operational discipline to translate strategic intent into repeatable, scalable programs across markets as culturally and commercially distinct as Japan, Greater China, and Australia — whether that means building from the ground up or evolving what already exists.
What you'll do
Program Frameworks and Governance
• Build scalable playbooks, governance models, and operating processes for each executive program that regional field marketing teams can execute consistently across markets
• Define program objectives, success metrics, and critical path milestones; maintain documentation and tracking standards across all programs
• Identify and implement AI tooling, agency partnerships, and delegation models to manage operational complexity without expanding headcount
Executive Intelligence and Database
• Define the eligibility criteria for executive stakeholders across Stripe's most important existing and must-win acc
岗位职责
The APAC Executive Marketing role owns the suite of programs that connect Stripe's leadership with the region's most important business executives. This is fundamentally a program ownership and governance role : you will design the frameworks, playbooks, tooling, and processes that enable teams across Australia/New Zealand, Japan, Greater China, India and Southeast Asia to execute these programs with consistency and excellence — rather than personally executing every detail.
The programs in scope include:
• Corporate hospitality — activating Stripe's global sponsorship portfolio to deliver premium relationship-building experiences for executives in key markets
• Regional Advisory Councils (RAC) — extending the impact of Stripe's global Customer Advisory Board into APAC priority markets (Japan, Greater China, AUNZ) through targeted councils that gather voice-of-customer feedback and deepen executive relationships
• Global Delegation Experience — leading the APAC chapter of Stripe's invite-only delegation to Sessions in San Francisco, from field-level nomination through white-glove program execution in partnership with Corporate Events
• Executive visit orchestration — ensuring that Stripe executives visiting APAC are strategically deployed, their schedules are full and high-impact, and all outcomes are consistently documented
• Executive profile elevation — partnering with communications and marketing to build earned thought leadership presence for Stripe's APAC executives through speaking, social, press, and subject matter authority positioning
• Executive intelligence — building and maintaining a structured database of the most important executive stakeholders across Stripe's priority and must-win accounts in each market, ensuring every program is engaging the right people
The ideal candidate brings a sales-aligned, account-centric approach to marketing — equally energised by designing and building programs as by running them. They are as comfortable in a quarterly business review as a marketing planning session, instinctively build critical paths and governance structures, and know how to move complex programs forward across a matrix of stakeholders without having direct authority over any of them. They can read an account situation, understand where an executive engagement creates real leverage, and work with a sales leader to prioritise accordingly. They are as effective influencing a regional sales director as they are coordinating with an executive assistant on a scheduling detail — and they understand that both matter equally to whether a program lands well. They bring the operational discipline to translate strategic intent into repeatable, scalable programs across markets as culturally and commercially distinct as Japan, Greater China, and Australia — whether that means building from the ground up or evolving what already exists.
Program Frameworks and Governance
• Build scalable playbooks, governance models, and operating processes for each executive program that regional field marketing teams can execute consistently across markets
• Define program objectives, success metrics, and critical path milestones; maintain documentation and tracking standards across all programs
• Identify and implement AI tooling, agency partnerships, and delegation models to manage operational complexity without expanding headcount
Executive Intelligence and Database
• Define the eligibility criteria for executive stakeholders across Stripe's most important existing and must-win accounts in each APAC market — establishing a clear framework for who should be engaged through executive programs
• Build and maintain a comprehensive APAC executive database, drawing on first-party sources (sales nominations, CRM data, meeting history) and third-party sources (LinkedIn, industry data, event participation) to identify and verify the right stakeholders at each priority account
• Validate the database with regional sales leaders to ensure completeness, accuracy, and alignment with commercial priorities
• Tag and segment executives in Stripe's systems to enable easy access, filtering, and reporting — ensuring every executive program can draw on a reliable, current picture of who the most important stakeholders are across the region
Corporate Hospitality
• Own the strategy and governance for Stripe's sports and cultural sponsorship hospitality programs in APAC, aligning activation design to customer relationship goals
• Partner with brand, regional marketing leaders, and sales to define guest identification criteria, invitation processes, and on-site experience frameworks
• Build repeatable activation playbooks that regional field marketing teams can execute with minimal lift and consistent quality
Regional Advisory Councils
• Serve as the regional program DRI for the APAC RAC rollout across Japan, Greater China, and AUNZ, working in close partnership with the Global Executive Marketing lead
• Build and maintain the governance model, member selection criteria, communications templates, and program cadence for each market
• Partner with regional PMMs, sales leaders, and in-country GTM teams to shape meeting agendas; ensure each council delivers genuine two-way value for members and Stripe
Global Delegation Experience (Sessions)
• Lead the APAC nomination process for Stripe's invite-only Sessions delegation, working with field sales across all APAC sub-regions to identify and qualify delegates
• Partner with Corporate Events to design the APAC delegate experience, from pre-arrival communications to on-site hospitality and networking
• Own post-event follow-up frameworks and measurement to capture engagement outcomes and feed insights back to account teams
Executive Visit Orchestration
• Build the systems and standards that ensure visiting Stripe executives are maximally utilised in region — including a framework for identifying the highest-impact engagements, a playbook for promoting their profiles ahead of visits, and a briefing and outcomes documentation standard
• Work with executive assistants, sales leaders, and regional marketing to ensure exec calendars are filled with the right meetings, all documented consistently
• Act as the connective tissue between executive offices and regional field teams
Executive Profile Elevation
• Partner with Communications, social media, and marketing functions to build a deliberate thought leadership presence for APAC Stripe executives across earned channels — speaking, press, podcasts, LinkedIn, and industry roundtables
• Develop a regional calendar of executive visibility opportunities and maintain an exec speaker bench with clear zone-of-genius positioning for each leader
• Reduce reliance on paid and sponsored appearances by building organic demand for Stripe executives as recognised regional experts
Measurement and Reporting
• Define the measurement framework for each program — including member satisfaction, attendance, pipeline influence, and advocacy metrics
• Maintain a consistent reporting cadence to regional and global stakeholders on program performance
任职要求
We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
• 8+ years of B2B marketing experience, with meaningful tenure in executive programs, high-touch relationship marketing, or sales-aligned marketing roles
• Deep APAC experience: you understand the business and cultural nuances of operating across key markets including Australia/NZ, Japan, Greater China, and Southeast Asia, and can tailor programs accordingly
• A strong instinct for working closely with sales and GTM teams — a track record of building process and governance from the ground up, managing critical paths, and navigating complex stakeholder matrices across enterprise accounts
• Proven ability to operate effectively across all levels: engaging credibly with C-suite executives and senior leaders, while also working through executive assistants and operational support functions to ensure flawless program delivery
• Excellent written and verbal communication skills — you write sharp briefs, crisp playbooks, and polished executive communications
• Strong organisational and project management skills, with experience running multiple concurrent programs across markets and time zones
• Proficiency with AI tooling and the drive to apply it to reduce operational overhead; comfort directing agencies and external vendors to extend execution capacity
• Direct experience running executive marketing programs such as Customer Advisory Boards, advisory councils, or executive sponsorship programs
• Experience activating sports or cultural sponsorships as part of an enterprise relationship marketing strategy
• Familiarity with CRM, account-based marketing platforms, and event management tools — including using data to build and maintain stakeholder databases
• Background in fintech, payments, cloud services, or enterprise SaaS
• Startup mentality: bias to action, comfort with ambiguity, and the ability to build structure and repeatable process where none currently exists
• Demonstrated success delivering executive programs in close partnership with global teams and external agencies